Portrait of Amy Morawa Murphy
Hey, I'm Amy,

collaborator and designer of digital experiences, this is my portfolio.

I specialize in how people interact with digital design and the world around them. Starting in marketing, with an affinity for personas and brand building, I found my way to product design through employing Design thinking to understand, ideate, and build what people want.

With over 20 years of experience, I have created and launched many products and services for customers primarily for the retail, self care, and the human resources industry. I believe in working with diverse teams to solve complex problems by understanding the audience, designing for positive outcomes, and iterating for the next generation.

When not at work

Pillars of ice each in an individual color

Every year in Fraser, Colorado since 2016, I create public art which humans can interact with, and that is completely detached from technology.