Monday, June 13, 2011

Official Announcement

It’s been a great year back in the corporate fray, It’s brought clarity to where my set of disciplines can live and flourish and I am pleased to announce taking position as a Lead Experience Architect for

effectiveUI

EffectiveUI is an award-winning, user-centered design and development agency that specializes in the creation and implementation of custom Web, mobile and desktop applications. Expertise in user-experience strategy, design and development, EffectiveUI creates compelling and meaningful interactions that increase customer satisfaction and loyalty and produce measurable results.

Posted by Amy Morawa-Murphy at 5:26 PM

Monday, April 25, 2011

revenuePWR


Intelligent Marketing Engine Overview

Welcome revenuePWR release 1.0! ProfitStreams™ foundation behind Closed-loop Marketing. The Customer Marketing Services provides centralization of customer profiles, dashboard reporting and the Intelligent Marketing Engine application. Customer Marketing Services is one of the three main components of revenuePWR, along with Web Services and Customer Communications.

As User Experience Designer for ProfitStreams, it’s been exciting to be able to show off what we’ve been working so hard on. From wire framing functionality to designing and creating the look and feel — the application icons, product up sells and introductions, creation and editing flows, charts and data tables — it’s all come together in one powerful platform.

Posted by Amy Morawa-Murphy at 8:16 PM

Case Studies

YAO YAO

YAO is Chinese for Medicine. Complete branding of their services and resources included a wide range of design and marketing materials for their clinic, pharmacy and personal care products. MORE carat

Pluris MarketingPluris Marketing

For a complete brand redesign and roll out, we partnered with MATTER to highlight their deep understanding of multi-channel messaging in an age vast with modes of communication. MORE carat

Kisa Project Kisa Project

We designed this social network site, for the not for profit AfricAid, to support girls' education in Africa by connecting young woman with sponsors to transform their lives and communities. MORE carat

Slipstream BPMSlipstream-BPM

For a complete brand design and roll out, we partnered with MATTER, to communicate their expertise in process discovery and design methodology for business process management (BPM). MORE carat

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