You Can’t Yell Fire

Social Media is not personal.

It’s the idea of personal, embrassed by a society that knows something — though often not enough — about managing their profile. What is personal about Social Media is it’s ability to incite. From political protests to riots, from flash mobs to bullying.

In the Golden Age of the 1st Amendment how do we use our freedom of speech through Social Media to incite good?

In 1996, I clipped an article out of the New York Times that stated a case was thrown out of court because of the juries inability to understand the Internet and digital media. Today, mobile shutdowns, regulations, laws, and criminal sentences are attempting to guide this age.

As part of the Corporate America keeping pace and taking a lead is important. Promoting brand awareness using Social Media is becoming the brochureware of our time.

Corporate sponsored causes raise money and interest. Ideas crowd sourced from internal social networks can help with idea management and bring ownership to the altruistic culture of a company. Social networks can be location for a collaborative employee community and a repository of employee knowledge and ideas.  Ideas that can incite doing good in and beyond the work place.